{"id":2901,"date":"2020-01-21T15:53:00","date_gmt":"2020-01-21T14:53:00","guid":{"rendered":"http:\/\/www.fox-foodprocessinginabox.eu\/?page_id=2901"},"modified":"2020-04-07T14:58:04","modified_gmt":"2020-04-07T12:58:04","slug":"consumenten-betrokkenheid","status":"publish","type":"page","link":"https:\/\/www.fox-foodprocessinginabox.eu\/nl\/onderzoek\/consumenten-betrokkenheid\/","title":{"rendered":"Consumenten betrokkenheid"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;margin-bottom: 0px;margin-top: 0px;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last\" style=\"margin-top:0px;margin-bottom:20px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"fusion-text fusion-text-1\"><p><strong>Het doel<\/strong><\/p>\n<p>De taak van de consumenten betrokkenheid is bedoeld om ervoor te zorgen dat de ontwikkeling van voedselcirkels op een consumentgerichte manier gebeurt. Consumenten zullen betrokken worden bij de ontwikkeling van de voedselcirkels via gevestigde communicatielijnen met de lokale voedselcirkel aanbieders.<\/p>\n<p>Om de lokale consumenten bij de voedselcirkels te betrekken, moeten twee hoeken worden onderzocht:<\/p>\n<ul>\n<li>Wat zijn de huidige consumentenwaarden, opvattingen en koopgedrag van levensmiddelen?<\/li>\n<li>Wat is de motivatie en het vermogen van de lokale consument om deel te nemen aan de ontwikkeling van een regionale voedselcirkel?<\/li>\n<\/ul>\n<p><strong>Koopgedrag van voedsel<\/strong><\/p>\n<p>De waarden en opvattingen met betrekking tot de voedselkeuze van consumenten van groenten en fruit zijn:<\/p>\n<ul>\n<li>Zorg voor duurzaamheid<\/li>\n<\/ul>\n<ul>\n<li>Verlangen naar authenticiteit<\/li>\n<\/ul>\n<ul>\n<li>Vertrouwen in de voedselketen<\/li>\n<li>Gezondheidsbewustzijn<\/li>\n<li>Voedsel gerelateerde levensstijl<\/li>\n<\/ul>\n<p>Een online enqu\u00eate zal de waarden en opvattingen van de consumenten in kaart brengen en onderzoekt de veranderingen in het koopgedrag in de loop van de tijd. De resultaten zullen inzichten geven in het potentieel van lokale betrokkenheid van consumenten bij voedselproductie activiteiten met behulp van moderne gelokaliseerde technologie\u00ebn en zullen worden verspreid onder de partnerregio&#8217;s.<\/p>\n<p><strong>FOXLINK<\/strong><\/p>\n<p>De FOXLINK-app zal dienen als een communicatieplatform tussen consumenten onderling en tussen consumenten en leveranciers. De app komt met ge\u00efndividualiseerde profielen en geeft informatie over productietechnologie\u00ebn, impact op gezondheid, milieu en het plattelandsleven met betrekking tot de voedselcirkel.<\/p>\n<p>De app zal beschikbaar zijn voor smartphones en tablets en gekoppeld aan andere communicatiekanalen zoals Facebook en Twitter. De uiteindelijke app zal in alle talen van de zes voedselcirkel regio\u2019s (Tsjechisch, Nederlands, Frans, Duits, Pools, Spaans) beschikbaar worden gesteld.<\/p>\n<p><strong>Projectpartners<\/strong><\/p>\n<p>De projectpartners die betrokken zijn bij consumenten betrokkenheid zijn AU, AINIA, WULS-SGGW, EUFIC, CTCPA, KOB, FOODTECH en AGRO CR.<\/p>\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":0,"parent":2910,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-2901","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Consumenten betrokkenheid - FOX<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.fox-foodprocessinginabox.eu\/nl\/onderzoek\/consumenten-betrokkenheid\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Consumenten betrokkenheid - FOX\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.fox-foodprocessinginabox.eu\/nl\/onderzoek\/consumenten-betrokkenheid\/\" \/>\n<meta property=\"og:site_name\" content=\"FOX\" \/>\n<meta property=\"article:modified_time\" content=\"2020-04-07T12:58:04+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Geschatte leestijd\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minuten\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.fox-foodprocessinginabox.eu\/nl\/onderzoek\/consumenten-betrokkenheid\/\",\"url\":\"https:\/\/www.fox-foodprocessinginabox.eu\/nl\/onderzoek\/consumenten-betrokkenheid\/\",\"name\":\"Consumenten betrokkenheid - FOX\",\"isPartOf\":{\"@id\":\"https:\/\/www.fox-foodprocessinginabox.eu\/cs\/#website\"},\"datePublished\":\"2020-01-21T14:53:00+00:00\",\"dateModified\":\"2020-04-07T12:58:04+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/www.fox-foodprocessinginabox.eu\/nl\/onderzoek\/consumenten-betrokkenheid\/#breadcrumb\"},\"inLanguage\":\"nl-NL\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.fox-foodprocessinginabox.eu\/nl\/onderzoek\/consumenten-betrokkenheid\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.fox-foodprocessinginabox.eu\/nl\/onderzoek\/consumenten-betrokkenheid\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.fox-foodprocessinginabox.eu\/nl\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Onderzoek\",\"item\":\"https:\/\/www.fox-foodprocessinginabox.eu\/nl\/onderzoek\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Consumenten betrokkenheid\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.fox-foodprocessinginabox.eu\/cs\/#website\",\"url\":\"https:\/\/www.fox-foodprocessinginabox.eu\/cs\/\",\"name\":\"FOX\",\"description\":\"Food processing in a Box\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.fox-foodprocessinginabox.eu\/cs\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"nl-NL\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Consumenten betrokkenheid - FOX","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.fox-foodprocessinginabox.eu\/nl\/onderzoek\/consumenten-betrokkenheid\/","og_locale":"nl_NL","og_type":"article","og_title":"Consumenten betrokkenheid - FOX","og_url":"https:\/\/www.fox-foodprocessinginabox.eu\/nl\/onderzoek\/consumenten-betrokkenheid\/","og_site_name":"FOX","article_modified_time":"2020-04-07T12:58:04+00:00","twitter_card":"summary_large_image","twitter_misc":{"Geschatte leestijd":"3 minuten"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.fox-foodprocessinginabox.eu\/nl\/onderzoek\/consumenten-betrokkenheid\/","url":"https:\/\/www.fox-foodprocessinginabox.eu\/nl\/onderzoek\/consumenten-betrokkenheid\/","name":"Consumenten betrokkenheid - FOX","isPartOf":{"@id":"https:\/\/www.fox-foodprocessinginabox.eu\/cs\/#website"},"datePublished":"2020-01-21T14:53:00+00:00","dateModified":"2020-04-07T12:58:04+00:00","breadcrumb":{"@id":"https:\/\/www.fox-foodprocessinginabox.eu\/nl\/onderzoek\/consumenten-betrokkenheid\/#breadcrumb"},"inLanguage":"nl-NL","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.fox-foodprocessinginabox.eu\/nl\/onderzoek\/consumenten-betrokkenheid\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.fox-foodprocessinginabox.eu\/nl\/onderzoek\/consumenten-betrokkenheid\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.fox-foodprocessinginabox.eu\/nl\/"},{"@type":"ListItem","position":2,"name":"Onderzoek","item":"https:\/\/www.fox-foodprocessinginabox.eu\/nl\/onderzoek\/"},{"@type":"ListItem","position":3,"name":"Consumenten betrokkenheid"}]},{"@type":"WebSite","@id":"https:\/\/www.fox-foodprocessinginabox.eu\/cs\/#website","url":"https:\/\/www.fox-foodprocessinginabox.eu\/cs\/","name":"FOX","description":"Food processing in a Box","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.fox-foodprocessinginabox.eu\/cs\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"nl-NL"}]}},"_links":{"self":[{"href":"https:\/\/www.fox-foodprocessinginabox.eu\/nl\/wp-json\/wp\/v2\/pages\/2901","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.fox-foodprocessinginabox.eu\/nl\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.fox-foodprocessinginabox.eu\/nl\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.fox-foodprocessinginabox.eu\/nl\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.fox-foodprocessinginabox.eu\/nl\/wp-json\/wp\/v2\/comments?post=2901"}],"version-history":[{"count":2,"href":"https:\/\/www.fox-foodprocessinginabox.eu\/nl\/wp-json\/wp\/v2\/pages\/2901\/revisions"}],"predecessor-version":[{"id":2903,"href":"https:\/\/www.fox-foodprocessinginabox.eu\/nl\/wp-json\/wp\/v2\/pages\/2901\/revisions\/2903"}],"up":[{"embeddable":true,"href":"https:\/\/www.fox-foodprocessinginabox.eu\/nl\/wp-json\/wp\/v2\/pages\/2910"}],"wp:attachment":[{"href":"https:\/\/www.fox-foodprocessinginabox.eu\/nl\/wp-json\/wp\/v2\/media?parent=2901"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}